Who is this post primarily targeting: More incredulous readers; curious readers.
How will it impact our brand: May bring in more people via SEO than it will via social/LinkedIn.
What will be in this article:
- A slightly in-depth look at how viruses and bacteria operate.
- Explanation of how hand sanitizer disrupts that.
- While it’s effective against bacteria and viruses, it’s not effective against toxins. (Maybe have this section, maybe not).
- Link out to Fortified.